Everton Football Club Matchday Premium Spaces

The Challenge

With the opening of Hill Dickinson Stadium marking a new era for Everton Football Club, the team behind premium matchday experiences needed a suite of content and creative that lived up to the occasion. From private boxes and dining lounges to pitchside bars and exclusive suites, every space had to be presented with the same quality and ambition as the stadium itself.

We were brought in to support the Premium Sales and Marketing team across a wide range of materials – designing everything from digital brochures and email invitations to leading multiple shoots that captured the unique atmosphere of each space. The challenge wasn’t just about aesthetics – it was about helping the team sell the experience, not just the seat.

Luxury matchday hospitality suite at Everton Football Club Hill Dickinson Stadium

Everton hospitality lounge photography at Hill Dickinson Stadium

Hospitality event and venue photography for Everton Football Club

The Impact

Our work helped shape how Everton’s premium offering is seen, shared, and sold. From sleek, on-brand brochures to performance-focused emails and evocative photography, we created tools that support every stage of the sales journey.

With the stadium now fully open and hosting matches, the materials continue to play a key role in outreach, partner engagement, and day-to-day operations. The photography, a core part of the visual strategy brings these spaces to life, providing Everton with a bank of imagery that reflects both atmosphere and aspiration.

The Collaboration

We worked closely with the Premium Sales and Marketing team across multiple touchpoints, including:

A series of photoshoots capturing the breadth of the premium spaces – from intimate hospitality lounges to large-scale group offerings.
Digital brochures tailored to different tiers of experience, designed to showcase the detail, tone, and service of each space.
A flagship sales brochure, bringing together all premium spaces into one seamless presentation tool.
A set of refined email designs and invitation templates, improving usability, performance, and alignment with Everton’s visual identity.

Some of this work remains internal, designed specifically for one-to-one sales conversations and behind-the-scenes activity. But the photography, featured here offers a glimpse into the experience Everton is now delivering, week in, week out.

Guest experience and dining hospitality at Everton Football Club

Everton Football Club Hill Dickinson Stadium luxury hospitality photography

The Solution

This was about more than filling seats, it was about selling an experience that matched the scale and ambition of a new era for the club. Through careful creative direction and ongoing collaboration, we helped deliver a visual system that speaks to quality, emotion, and excitement while giving the sales team the tools to succeed.

The Hill Dickinson Stadium is already setting a new standard in matchday hospitality and we’re proud to have played a part in helping Everton bring that story to life.